Naylor Association Solutions, a leading provider of integrated communications and non-dues revenue solutions for associations is looking for a dynamic B2B Social Media Intern with our Corporate Marketing team. This exciting role not only offers practical marketing and analytics experience but also specializes in curating and amplifying our executive team’s presence across various social media platforms but primarily LinkedIn.

• • Develop LinkedIn content and engagement strategies that align with B2B marketing best practices.
  • Manage the LinkedIn presence of our executive team, ensuring their profiles exemplify best-in-class B2B thought leadership.
  • Utilize LinkedIn Sales Navigator to strategically target and cultivate relationships with potential B2B clients and partners.
  • Analyze LinkedIn campaign performance and adapt strategies for optimal lead generation and engagement.
  • Assist in creating content that highlights industry insights, company milestones, and thought leadership articles for promotion on LinkedIn.
  • Stay current with LinkedIn features and trends to apply the latest B2B marketing techniques and optimize our LinkedIn strategy.
  • Coordinate cross-functional projects that leverage LinkedIn for B2B marketing efforts, ensuring consistency with our corporate brand and objectives.

What’s in it for you?

• • Opportunity to leverage B2B social media best practices with a focus on LinkedIn’s unique environment.
  • Engage in LinkedIn-driven marketing and lead generation campaigns.
  • Develop a results-oriented portfolio showcasing your ability to utilize LinkedIn for B2B sales and marketing.
  • Become skilled in using LinkedIn Sales Navigator to identify and connect with business prospects.
  • Gain hands-on experience in the development of LinkedIn content strategies that support business development and industry thought leadership.
  • Work closely with a team dedicated to innovation in digital marketing within the B2B space.

• • Currently pursuing a bachelor’s degree in Marketing, Economics, Business, or a related field, ideally with coursework or experience in digital or B2B marketing.
  • Minimum 3.0 cumulative college GPA.
  • Prior experience or demonstrated interest in social media marketing, especially within LinkedIn.
  • Knowledge of B2B marketing strategies and best practices on social media, particularly in a LinkedIn context.
  • Skilled in creating professional, engaging LinkedIn content that resonates with a B2B audience.
  • Familiarity with analytics tools to measure engagement and effectiveness of LinkedIn marketing strategies.
  • Excellent verbal and written communication skills tailored to B2B interactions.
  • Proficient in Microsoft Office Suite and capable of producing LinkedIn-compatible graphics and presentations.
  • Strong organizational skills and the ability to balance multiple priorities in a dynamic, fast-paced environment.
  • A commitment to the company's core values with a focus on integrity, professionalism, and collaboration in the digital marketing space.

Join us and be a part of a team that values innovation and is dedicated to empowering associations through effective marketing and analytics. Apply now to start your journey with Naylor Association Solutions!

Naylor Association Solutions is an equal opportunity employer and is committed to hiring a diverse workforce.